Explore ely How it works

Managed by our team

We manage the AI. You run the hotel.

ely is a service, not another tool to learn. Our team learns your hotel, sets ely up, checks it every day and brings you the next improvement each month. Your part is small: approve the facts and tell us when they change.

  • Nothing goes live until you approve it
  • Conversations read and checked every day
  • A plain-English report each month
Illustrative photograph of a hotel front-office team working together at reception
ely / How it works
Your Hotel TagaytayA guest · Saturday, 10:48 pm
  1. Guest:

    Can we bring our small dog? He’s 6 kg.

  2. ely:

    I don’t have an approved answer about pets, so I’ve passed your question to the front desk with your dates. They will reply by email.

No approved answer · passed to your staff · scripted example

THE MANAGED PROCESS

Five steps. Our team does most of the work.

From the first call to the monthly report, here is what happens, who does it and what you see.

  1. Set up

    We learn your hotel.

    On the first call we agree what to start with. Then we gather your rooms, rates, policies, dining and arrival details, and the questions guests ask most. We decide with you whether to keep your website or rebuild it.

    Our team

    • Collects your hotel information
    • Sets up website chat and your booking page
    • Writes ely’s answers from your details

    You

    • Share what you already tell guests
    • Name who receives handoffs
  2. Approve

    You check it before guests do.

    We test ely with the questions your guests really ask and show you the answers. You correct anything that is wrong. Nothing goes live until you approve the facts it uses.

    Our team

    • Tests answers against real guest questions
    • Flags anything ely should not guess

    You

    • Approve the facts and the tone
    • Choose which questions go to a person
  3. Launch

    Guests get answers on your website.

    Website chat goes live on your site, and guests book on your own booking page at your rate. We train your staff on handoffs, so they know what arrives and what to do with it.

    Our team

    • Switches on chat and the booking page
    • Trains your staff on handoffs

    You

    • Confirm bookings and handoffs as usual
  4. Checked daily

    We read the conversations every day.

    Our team reads the conversations, fixes wrong or weak answers and follows up on questions ely could not answer. Each week we review what to improve.

    Our team

    • Reads conversations and fixes mistakes
    • Adds missing answers once you confirm them

    You

    • Tell us when prices, promos or policies change
  5. Improved monthly

    Each month, a report and the next fix.

    A plain-English report shows what guests asked, how many reached your booking page and how your hotel shows up on Google and in AI answers. We agree the next improvements with you, then do the work.

    Our team

    • Checks your search and AI visibility
    • Reports with the source of every number

    You

    • Read the report and pick what matters next

WHAT YOU SEE ALONG THE WAY

The work, as it reaches you.

A test before launch. A handoff when a guest needs a person. A reply waiting for your approval. A report at the end of the month.

01 / Before launch

Every answer tested before a guest sees it.

Before ely goes live, our team asks it the questions your guests ask most: check-in, parking, breakfast, children, pets. You see the answers and correct them. Anything without an approved answer goes to a person instead.

WHAT OUR TEAM DOES

  • Your top guest questions collected from your front desk
  • Answers tested and shown to you
  • Gaps marked “ask a person” until you confirm them

No surprises when the chat goes live.

Website chat is in the pilot rollout.

Your Hotel TagaytayWebsite chat

Test before launch · checked by our team

  1. Guest:

    What time is check-in? We arrive at 11 am.

  2. elyely:

    Check-in is from 2 pm. Early check-in from 11 am depends on availability, and the front desk confirms it on the day.

  3. Guest:

    Can we leave our bags if the room is not ready?

  4. elyely:

    Yes. The front desk can keep your bags, and you can use the pool and café while you wait.

Approved check-in policy · scripted example

Scripted conversation with illustrative details.

02 / Handoffs

When a guest needs a person, your team gets the details.

Group quotes, special requests and anything ely is unsure of go to the person you choose. They receive the guest’s words, what ely already said and the next step, so nobody asks the guest twice.

WHAT OUR TEAM DOES

  • Handoff routes agreed with you
  • Your staff trained on what arrives
  • Unanswered questions turned into approved answers

Your staff spend time on the guests who need them.

Included with website chat in the pilot rollout.

New group enquiryWebsite chat · 9:14 pm
For your team
Guest
Ana R.
Dates
Thu 12 – Sat 14 Mar
Group
18 rooms + a meeting room
Contact
ana@example.com
The guest’s last message“We need 18 rooms and a meeting room for our sales conference. Can you send a quote?”

What ely already saidOur sales team will email you a quote. I have passed on your dates and group size.

Sales team: send the quote by email

Illustrative handoff. Your team prepares every quote.

03 / Your approval

Nothing is posted without your yes.

ely drafts replies to new reviews, and our team drafts promos and posts in your hotel’s voice. You approve each one before it goes out.

WHAT OUR TEAM DOES

  • New reviews read, low ratings first
  • A calm, specific reply drafted
  • Posted only after you approve it

A better first impression, without writing every reply yourself.

Managed by our team. A person approves every reply.

Your Hotel Tagaytay

4.5 out of 5, (612)

Marco T.24 reviews
New

3 out of 5 stars, 5 hours ago

Great view and comfy bed, but check-in took 40 minutes and nobody told us parking was across the road.

Reply drafted by ely

Waiting for your approval

Marco, thank you for staying with us, and sorry about the wait. Forty minutes is too long. We have added the parking details to our arrival email and website so the next guest knows before they arrive.

Illustrative review. A person approves the reply before it is posted.

04 / Monthly report

A report you can read in five minutes.

Each month you get the numbers that matter, in plain English, with the source of each one. Ask a question and get a straight answer. Then we agree what to fix next.

WHAT OUR TEAM DOES

  • Website, chat and marketing results brought together
  • The source of every number shown
  • Next improvements agreed with you, then done

You know what is working, and what we do next.

Insights is in the pilot rollout.

elyFor your team · authorised staff only
  1. You:

    How did the website do last month?

  2. elyely:

    More guests used the chat, and more of them reached your booking page. Most questions were about early check-in and parking.

1,240website visits
186chat conversations
41reached the booking page

Next improvements we agreed

  1. Add the parking map to the arrival page
  2. Answer early check-in on the rooms page
  3. Update the Google profile photos

Google Analytics and chat logs · illustrative figures, not customer results

Illustrative figures, not customer results.

Scripted examples. The hotel, guests, review and figures are illustrative, not a customer’s.

WHO DOES WHAT

Three parts. Yours is the smallest.

You do not need to hire anyone or learn a new tool.

ely

Day and night, from approved facts

  • Answers guest questions on your website, day and night
  • Replies in the guest’s language: 58+ languages
  • Sends guests to your booking page
  • Passes anything it is unsure of to your staff
  • Drafts replies to new reviews

Our team

Sets it up and keeps it working

  • Learns your hotel and sets ely up
  • Tests every answer before launch
  • Reads conversations daily and fixes mistakes
  • Keeps your website, listings and Google profile current
  • Sends a monthly report, then does the next fix

You

A small, clear part

  • Approve the facts ely uses
  • Tell us when prices, promos or policies change
  • Approve review replies and promos
  • Look after the guests ely passes to you

Our promises

  • ely only uses information you approved.
  • A person checks every post before it goes out.
  • If ely is not sure, it passes the guest to your staff.
  • Every conversation is kept for 30 days.
  • You own your website.
  • We never handle your money.

BEFORE THE FIRST CALL

Bring what you already have.

You do not need to prepare documents. If you have these to hand, the first call goes further.

  • Your room types and current rates
  • Your policies: check-in, cancellation, children and pets
  • The questions your front desk answers most
  • Your website and booking page, if you have them
  • Who on your team should receive handoffs

What we talk about on the call

  1. 01What your hotel needs first
  2. 02The price for your hotel
  3. 03Your website: keep it or rebuild it
  4. 04When you can start
Join the waitlist

LOKAL’S RECORD · THE TEAM BEHIND ely

ely is new. The way we work is not.

ely is made by LOKAL, a marketing company working with hospitality businesses since 2017, in the Philippines, Australia, the United States and New Zealand. The results below are LOKAL’s, not the ely pilot’s.

Since 2017LOKAL marketing in PH, AU, US & NZ

Case study · six months · Hospitality Innovators, Inc.

Hotel group · 16+ properties · Philippines

less wasted ad spend
41%
lower cost per visitor
61%
more clicks
46%

“Attentive, professional, and dedicated. LOKAL's guidance and effective marketing strategies made a real difference to our business performance.”

Paolo Luis Francisco · Managing Partner, 3 AM Hospitality Consultancy · Verified Google review

BEFORE YOU START

What hotels ask about the process.

How long does setup take?

It depends on your hotel and what we start with. We agree the timing with you on the first call, before anything is promised.

Do I need to learn new software?

No. Our team runs ely. You approve the facts, look after the guests ely passes to you and read a monthly report.

What happens when ely does not know an answer?

It does not guess. It passes the guest to your staff with the details collected, and our team adds the answer once you confirm it.

Can I keep my website and booking page?

Yes. We can work with your current website and send guests to the booking page you use. If you prefer, ely’s booking engine is included in every package.

Who sees the conversations?

Your team and ours, so we can check and improve the answers. Every conversation is kept for 30 days.

How much does it cost?

It depends on your hotel. Join the waitlist and we will give you a price on the call.

JOIN THE PILOT ROLLOUT

Start with a conversation
about your hotel.

Submit your interest now and we’ll schedule a call to see if ely is a good fit for your hotel.

Start with your work email and add four details. We’ll schedule a call to see if ely fits.

No payment to join the waitlist · we confirm fit and timing with you.

Submit your interest

Format for Philippines: 0917 123 4567